﻿{"id":1251,"date":"2020-05-06T10:03:26","date_gmt":"2020-05-06T08:03:26","guid":{"rendered":"https:\/\/www.msh.consulting\/?p=1251"},"modified":"2020-05-08T12:58:11","modified_gmt":"2020-05-08T10:58:11","slug":"differenzierungsfaktor-mensch-blog","status":"publish","type":"post","link":"https:\/\/www.msh.consulting\/index.php\/2020\/05\/06\/differenzierungsfaktor-mensch-blog\/","title":{"rendered":"Differenzierungsfaktor Mensch"},"content":{"rendered":"<p>[spb_column width=&#8220;1\/3&#8243; el_position=&#8220;first&#8220;] [spb_single_image image=&#8220;1165&#8243; image_size=&#8220;full&#8220; frame=&#8220;noframe&#8220; intro_animation=&#8220;none&#8220; full_width=&#8220;no&#8220; lightbox=&#8220;yes&#8220; link_target=&#8220;_self&#8220; width=&#8220;1\/1&#8243; el_position=&#8220;first last&#8220;] [\/spb_column] [spb_column width=&#8220;2\/3&#8243; el_position=&#8220;last&#8220;] [spb_text_block pb_margin_bottom=&#8220;no&#8220; pb_border_bottom=&#8220;no&#8220; width=&#8220;1\/1&#8243; el_position=&#8220;first last&#8220;]\n<h1>Differenzierungsfaktor Mensch<\/h1>\n<p><em>Warum sich auch in Zeiten des Online-Handels mit qualifizierten und engagierten Mitarbeitern strategische Wettbewerbsvorteile aufbauen lassen<\/em><\/p>\n<h3>von Prof. Norbert Hans<\/h3>\n<p>Der Autor geht der Frage nach, inwiefern in digitalen Zeiten der Mitarbeiter als Differenzierungsfaktor dienen kann, mit dem sich Unternehmen vom Wettbewerb unterscheiden k\u00f6nnen. Grunds\u00e4tzlich gilt: \u00dcberall dort, wo es im station\u00e4ren Einzelhandel zu direkten Kontakten zwischen Kunden und Mitarbeitern kommt, kann es entsprechend motivierten und ausgebildeten Mitarbeitern gelingen, eine emotional gef\u00e4rbte Beziehung zu einem Kunden in Gang zu setzen. Voraussetzung sind Sekund\u00e4r- oder Ersatzstrategien, also Erlebnis-, Service- und Kommunikationsstrategien. Mit ihnen gelingt es\u2026<\/p>\n<a class=\"sf-button standard accent sf-icon-reveal \" href=\"https:\/\/www.msh.consulting\/index.php\/differenzierungsfaktor-mensch\/\" target=\"_self\"><i class=\"fas fa-angle-right\"><\/i><span class=\"text\">WEITERLESEN<\/span><\/a>\n[\/spb_text_block] [\/spb_column]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[spb_column width=&#8220;1\/3&#8243; el_position=&#8220;first&#8220;] [spb_single_image image=&#8220;1165&#8243; image_size=&#8220;full&#8220; frame=&#8220;noframe&#8220; intro_animation=&#8220;none&#8220; full_width=&#8220;no&#8220; lightbox=&#8220;yes&#8220; link_target=&#8220;_self&#8220; width=&#8220;1\/1&#8243; el_position=&#8220;first last&#8220;] [\/spb_column] [spb_column width=&#8220;2\/3&#8243; el_position=&#8220;last&#8220;] [spb_text_block pb_margin_bottom=&#8220;no&#8220; pb_border_bottom=&#8220;no&#8220; width=&#8220;1\/1&#8243; el_position=&#8220;first last&#8220;] Differenzierungsfaktor Mensch Warum sich auch in Zeiten des Online-Handels mit qualifizierten und engagierten Mitarbeitern strategische Wettbewerbsvorteile aufbauen lassen von Prof. Norbert Hans Der Autor geht der Frage nach, inwiefern in digitalen Zeiten der Mitarbeiter als Differenzierungsfaktor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,15,36,29,28,22],"tags":[16,40,42,19,26,87,88,45,86,20,30,23,89,90],"class_list":["post-1251","post","type-post","status-publish","format-standard","hentry","category-allgemein","category-banken","category-handel","category-strategie","category-unternehmen","category-vertrieb","tag-banken","tag-differenzierung","tag-digitalisierung","tag-kundenbeduerfnisse","tag-kundenfreundlichkeit","tag-mensch-als-differenzierungsfaktor","tag-sekundaerstrategien","tag-strategie","tag-strategische-wettbewerbsvorteile","tag-touchpoints","tag-unternehmenskultur","tag-verkauf","tag-weiterbildung","tag-weiterbildungskultur"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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